here you can find the use case and difference between server postback, HTTP/HTTPS image, and HTTP/HTTPS Iframe pixel.


Server Postback
Image Pixel
Iframe Pixel

 s2s postback integration comprises of URL that will send conversion from Advertiser server by replacing click id you have sent via tracking URL.


It is a small piece of the code snippet that you copy and pastes at the thanks you page, of the landing page, inside the <body> tag.

iFrame pixels is similar to Image pixel but it can work as a piggy bank which holds more pixel inside it, which you will add on the Platform for Affiliate
Click id is mandatory.Click id not mandatory.Click id not mandatory.
Need to place at the server or Tracking Software.
Need to place at code directly or via GTM inside <body> tag.
Need to place at code directly or via GTM inside <body> tag.

Recommended above all the methods.Least Recommended.
Recommended above Image Pixel.
Google/Facebook pixel can't be added On Trackier with this integration.Google/Facebook pixel can't be added On Trackier with this integration.
Google/Facebook pixel CAN be added On Trackier with this integration.


Example


Server Postback (s2s)

https://demo.vnative.co/acquisition?click_id=CLICK_ID&security_token=b50xxxxxxxxxxxxdac33


Image Pixel

<img src="https://demo.gotrackier.com/pixel?adid=5fcf7xxxxxxxxxxxxxxxxx03dc3">


iFrame Pixel

<iframe src="https://demo.gotrackier.com/pixel?adid=5fcfxxxxxxxxxxxxxxx0dc3" scrolling="no" frameborder="0" width="1" height="1"></iframe>