Here you can find the use case and difference between server postback, HTTP/HTTPS image, and HTTP/HTTPS Iframe pixel.
TABLE OF CONTENTS
Difference between Postback, Image and Iframe Pixel
Server Postback | Image Pixel | Iframe Pixel |
---|
s2s postback integration comprises of URL that will send conversion from Advertiser server by replacing click id you have sent via tracking URL.
| It is a small piece of the code snippet that you copy and pastes at the thanks you page, of the landing page, inside the <body> tag. | iFrame pixels is similar to Image pixel but it can work as a piggy bank which holds more pixels inside it, which you will add on the Platform for Affiliate. |
Click id is mandatory. | Click id is not mandatory. | Click id is not mandatory.
|
Need to place at the server or Tracking Software.
| Need to place at code directly or via GTM inside <body> tag.
| Need to place at code directly or via GTM inside <body> tag.
|
Recommended above all the methods. | Least Recommended.
| Recommended above Image Pixel. |
Google/Facebook pixel can't be added On Trackier with this integration. | Google/Facebook pixel can't be added On Trackier with this integration.
| Google/Facebook pixel CAN be added On Trackier with this integration.
|
Examples:
Server Postback (s2s)
https://demo.vnative.co/acquisition?click_id=CLICK_ID&security_token=b50xxxxxxxxxxxxdac33
Image Pixel
<img src="https://demo.gotrackier.com/pixel?adid=5fcf7xxxxxxxxxxxxxxxxx03dc3">
iFrame Pixel
<iframe src="https://demo.gotrackier.com/pixel?adid=5fcfxxxxxxxxxxxxxxx0dc3" scrolling="no" frameborder="0" width="1" height="1"></iframe>
In case of any issue mail us at support@trackier.com