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Anti-Fraud Tool : mFilterIt
Anti-Fraud Tool : mFilterIt

Anti-Fraud Tool : mFilterIt

Updated over 3 months ago

At a Glance: This article will help you optimize your campaigns based on the mFilterIt anti-fraud tool and analytics.

Overview

mFilterIt is a leading fraud detection and prevention platform that uses advanced algorithms and machine learning to identify and block fraudulent activities. By integrating mFilterIt with trackier, you can ensure that your advertising campaigns are protected from fraudulent traffic and clicks.

The integration process is seamless and easy to set up. Once integrated, mFilterIt will automatically analyze all incoming traffic and flag any suspicious activity. This includes click fraud, bot traffic, and other fraudulent activities that can negatively impact your campaign performance.

With mFilterIt, you can also access real-time reports and analytics to monitor the effectiveness of your fraud prevention efforts. This will help you make informed decisions and optimize your campaigns for maximum ROI.

How to integrate mFilterIt Anti-Fraud Tool with Trackier?

Step 1: Access the Integration

Click on "Automation," navigate to "Anti-Fraud Tools," search for "mFilterIt," and click on "Config."

Anti-Fraud Tool : mFilterIt


Upon selecting the "Config" option, you will be directed to a page where you can establish constraints and implement various rules and corresponding actions.


​Step 2: Adding Fraud Rule

Below are the steps to set up anti-fraud rules:

mFilterIt Client Name: You can input the client's name associated with mfilter here.

mFilterIt URL: The mFilterIt URL can be obtained from the mFilterIt URL.

Fraud Protection Level: In this field, you have the option in the drop-down to choose where you want to apply the fraud protection rule: on click, on conversion, or on both.

mFilterIt Domain Name: The mFilterIt domain name can be obtained from the mFilterIt.

mFilterIt Provided Package Name: mFilterIt will provide the package name from their end.

Smart Approve/Reject Conversions: In this section, you can select either "Enabled" or "Disabled" from the drop-down menu. If this is enabled, then conversions will be set in a pending state and will be approved or rejected by the fraud score after their analysis.

Whitelist publishers: If you choose to tick this box, then please know that, by default, all publishers are whitelisted.

Blacklist publishers: If you wish to add a publisher to the blacklist based on this rule, you can choose the appropriate publishers.

Whitelist Campaigns: If you choose to tick this box, then please know that, by default, all campaigns are whitelisted.

Blacklist Campaigns: If you wish to add a campaign to the blacklist based on this rule, you can choose the appropriate campaign.

Status: In this category, you have the option to choose either "Active" or "Paused" from the drop-down list. To enable the integration, please make sure to select the active status.

Network URL: You can input your panel domain in this section

Token: mFilterIt will be the sole provider of this token.


Step 3: Run the Integration

After completing all the necessary information, please remember to run the integration by clicking on the "Go" button.

Anti-Fraud Tool : mFilterIt


Step 4: View the Postbacks Logs

To access the postback logs, just click on the postback logs located at the bottom of the page. This will enable you to see the postback logs for all checks that have been applied in the mFilterIt anti-fraud tool.

Anti-Fraud Tool : mFilterIt

Note: Please ensure that all fields are correctly filled and mapped before running to avoid any issues during the integration process.



We're thrilled to have put together a top-notch team of qualified experts who are available to handle any of your concerns and respond to any inquiries you may have. You can contact us at any time by sending an email to support@trackier.com or using the in-platform chat feature.

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