At a Glance: This article will help you optimize your campaigns based on the IP Quality Score anti-fraud tool and analytics.
Overview
This tool is designed to help protect our customers from fraudulent activity by analyzing the quality of IP addresses used to access our services.
IP Quality Score takes into account various factors such as location, proxy usage, and past fraudulent activity associated with an IP address. By using this tool, we are able to identify and block suspicious IP addresses, reducing the risk of fraud for our customers.
How to integrate IP Quality Score Anti-Fraud Tool with Trackier?
Step 1: Access the Integration
Click on "Automation," navigate to "Anti-Fraud Tools," search for "IP Quality Score," and click on "Config."
Upon selecting the "Config" option, you will be directed to a page where you can establish constraints and implement various rules and corresponding actions.
Step 2: Adding Fraud Rule
Below are the steps to set up anti-fraud rules:
API KEY: The IP Quality Score Key can be obtained from the IP Quality Score.
Fraud Protection Level: In this field, you have the option in the drop-down to choose where you want to apply the fraud protection rule: on mark and block conversion (Recommended) or mark conversion and approve.
Minimum Fraud Score (50–100): If Fraud Score is more than the value specified then system will consider the conversion fraudulent.
Block VPN: If traffic comes through the VPN, you can block the VPN and block the traffic by switching on the block VPN button.
Block TOR: You can block the TOR traffic by switching on the block TOR button.
Block Proxy: You can block the proxy traffic by switching on the block proxy button.
Recent Abuse: You can block recent abuse traffic by switching on the recent abuse button.
Abuse Velocity: This choice is for determining the maximum allowance for the abuse velocity measurement parameter in cases of fraud.
Strictness (0-3): You have the ability to adjust the strictness level from 0 to 3 to control the measurement of abuse velocity.
Custom Parameters: This option is for what value should be checked against if you want to keep some custom parameters
Whitelist Publishers: If you choose to tick this box, then please know that, by default, all publishers are whitelisted.
Blacklist Publishers: If you wish to add a publisher to the blacklist based on this rule, you can choose the appropriate publishers.
Whitelist Campaigns: If you choose to tick this box, then please know that, by default, all campaigns are whitelisted.
Blacklist Campaigns: If you wish to add a campaign to the blacklist based on this rule, you can choose the appropriate campaign.
Status: The Fraudscore Key can be obtained from the Fraud Score.In this category, you have the option to choose either "Active" or "Paused" from the drop-down list. To enable the integration, please make sure to select the active status.
Step 3: Save the Integration
After completing all the necessary information, please remember to save the integration by clicking on the "Save" button.
Step 4: View the Postbacks Logs
To access the postback logs, just click on the postback logs located at the bottom of the page. This will enable you to see the postback logs for all checks that have been applied in the IP Quality Score anti-fraud tool.
Note: Please ensure that all fields are correctly filled and mapped before running to avoid any issues during the integration process.
We're thrilled to have put together a top-notch team of qualified experts who are available to handle any of your concerns and respond to any inquiries you may have. You can contact us at any time by sending an email to support@trackier.com or using the in-platform chat feature.
