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Amazon Integration with Trackier for Seamless Tracking

By integrating Amazon with Trackier, helps seamlessly connect your Amazon store to Trackier & use the conversion fetch API to retrieve conversion data.


Overview

Amazon integration with Trackier makes it easy to track and manage your Amazon affiliate campaigns. This integration enables you to seamlessly connect your Amazon account with Trackier, giving you access to real-time data and analytics for your campaigns.

With this integration, you can easily track clicks, conversions, and revenue generated from your Amazon affiliate links.

For instance, you have recently made a purchase directly from the Amazon store, while I make purchases through Amazon using a tracking link. When we request conversions from Amazon, they provide us with a comprehensive list of all conversions, and we are able to select our own conversions. The information provided by Amazon includes a click ID for each conversion, which we use to track and bring to our panel. If a click ID is not present, it indicates that the conversion is organic, and we disregard it.

Why Use Amazon Integration?

The Amazon Integration in Trackier is used to automatically fetch and track conversions generated through your Amazon affiliate links. Instead of manually comparing sales data from Amazon with clicks recorded in Trackier, the integration connects both platforms and maps the conversions automatically.

This helps you identify which clicks resulted in purchases, measure campaign performance more accurately, and track the revenue generated from your Amazon affiliate traffic.

Note: The Amazon integration will only function on the website and not on the app.

Benefits of Amazon Integration

Integrating Amazon with Trackier provides several advantages:

  • Automatically fetches conversions from Amazon without any manual effort

  • Tracks clicks, conversions, and revenue in one place

  • Helps identify which conversions were generated through your tracking links

  • Filters out organic sales and only records conversions linked to your campaigns

  • Improves visibility into campaign performance and affiliate ROI

  • Saves time otherwise spent manually reconciling Amazon reports with Trackier data

  • Displays conversion logs and messages to help you understand which conversions were mapped successfully

For example, if multiple users make purchases on Amazon, only those purchases that contain your Trackier Click ID will be recorded in your panel. Any purchase without a Click ID is treated as an organic conversion and is ignored.


Setting up Amazon Integration

Steps:

To set up the Amazon integration, go to the Automation tab and select E-Commerce. From there, click on Integration and choose Amazon integration.


Once you click on the Amazon integration, you'll be directed to the following window.


Here are a few steps you will need to complete to integrate with Amazon:


Configuration Name: A name given to this Amazon integration configuration. It is used to identify the configuration within Trackier.


Enable: In order to activate the integration, you will need to enable the button.

Credential ID: The API credential/client identifier provided by Amazon for authenticating the integration.

Credential Secret: The secret/key associated with the Credential ID. It is used to securely authenticate API requests to Amazon.

NOTE: The API credentials are separate from the login credentials you use to access the Amazon Associates panel.

When submitting your request, you can refer to the following URL:

This will help Amazon Support better understand the specific type of credentials you require.



Store ID: You can find your Store ID in the top-right corner of your Amazon Associates account.

Amazon Integration with Trackier for Seamless Tracking

Note: The conversion is retrieved from the store ID provided by Amazon.

Please ensure that you include your store ID in the default URL against the Tag parameter.

For instance, if the store ID is a01hbrc-12, the corresponding URL would be:

https://www.amazon.com?tag=a01hbrc-12&ascsubtag={click_id}

Product Capabilities & Current Features

The Amazon Integration currently supports the following capabilities:

  • Automatic import of Amazon conversion data

  • Recording only tracked conversions and ignoring organic traffic

  • Displaying logs for:

    • Successfully recorded conversions

    • Any errors or missing data

  • Mapping conversion dates correctly, even when Amazon provides the data a day later

  • Generating a reference Transaction ID when Amazon does not provide one


We're thrilled to have put together a top-notch team of qualified experts who are available to handle any of your concerns and respond to any inquiries you may have. You can contact us at any time by sending an email to support@trackier.com or using the in-platform chat feature.












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