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Landing Page Traffic Split A/B testing
Landing Page Traffic Split A/B testing
Updated over a week ago

At a Glance: This article helps you understand how to manage landing page traffic via A/B testing.

Overview

Trackier has introduced another problem-solving feature, the traffic split option. This helps the network divide traffic into multiple landing pages.

You can do A/B testing of landing pages and check which gives you the best conversion and redirects more traffic to a particular Landing Page

Note: You can do A/B testing with landing pages in this rule and check which works best for you. First, you need to add the landing page to the particular campaign, then set the rule. This feature is available in the Trackier enterprise plan.

Setting Up Split Rule

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  • You can find this feature in the campaign settings.

  • To enable the rule, check the box that says “Enable Traffic Split Across Landing Pages”.

  • All the active landing pages you add in the campaign landing page section will be visible here.

  • Set the percentage of traffic you need on the particular landing page.

  • Set 0 as a percentage if you want to exclude it from the rule.

Note:

  • The limit for adding landing pages to the campaign is up to 2000.

  • The limit for the traffic split option for landing pages is 100.

Restrictions for traffic split usage

  • No landing page targeting should be added (for example, Country, city or region)

  • No landing or random landing page/pre-lander should be specified in the publisher tracking link.

Landing Page Performance Report

To access the report, from the right menu, go to Campaign Report and select the landing page filter.

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Select the landing page from the 'Group by' filter and search, and then you can check all the information related to that landing page.


Need Instant Resolution?

We want to assure our customers that Trackier provides an in-house customer support team, available for instant query resolutions. You can reach out to us via email at support@trackier.com or directly engage with our in-house agents through our live chat feature.


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