Overview
Advertiser Settings in Trackier are divided into three main sections based on configuration type:
Basic
Conversions Tracking
Report KPI
These settings help manage how advertiser data is tracked, processed, and displayed across reports and campaigns.
How to Access Advertiser Settings
To access advertiser settings, follow these steps:
Go to the Dashboard
Click on Advertiser and then Manage
Select and click on the advertiser name (highlighted in blue) from the list
You will be redirected to the advertiser details page.
Click on 'Edit' under the 'Settings' section
You can now view and update all advertiser configuration settings.
Use Case:
Applying CTIT rules to filter invalid conversions
Managing advertiser-specific currencies
Redirecting traffic using fallback URLs
Securing advertiser accounts with 2FA
Customizing KPI views for better reporting
Basic
These options are related to the basic settings of the advertiser account and are explained below:
E-mail Notifications: This option is used to decide whether you want to send email notifications to your advertiser or if you want to unsubscribe from every email.
Currency: You can decide the currency of your advertiser.
Append URL: The value entered here will be automatically appended to the campaign URL by the system when creating manual campaigns.
Redirect Type: This option allows you to choose between multiple redirection methods; we recommend keeping 302 as the default.
E-commerce Platform: Here, you can determine the e-commerce platform of your advertiser, like Shopify, WooCommerce, or others.
Fallback URL: Traffic will be redirected to this fallback URL when targeting is not matched.
Unique Click Session: A user will be considered unique on the advertiser level, i.e., if the same user visits a different campaign from one particular advertiser, it will be considered a single user.
2FA Sign-In: You can enable 2-factor authentication for your advertiser.
Report Start Date: This date will serve as the default start date for all reports generated within the advertiser panel.
Hide Tracking Link: Enabling this setting will hide the tracking links for all campaigns of this advertiser without affecting the status of the campaign.
Note: Enabling 2FA will require additional OTP verification.
Conversion Tracking
These options are related to the conversion tracking setting and are explained below:
Click to Conversion Time (Seconds): Conversions/Installs happening in less than the specified seconds will be cancelled by the system (CTIT Rule).
Unique Conversion IP: This option prevents conversions from the same click IP on a campaign.
Whitelist IPs: You can add whitelist IPs for conversion tracking.
Example: 1.2.3.4, 104.27.158.85, 178.162.216.64/26
Set All Conversions Pending: You can set all the conversions from a particular advertiser in a pending state.
Migration Postback URL: The system will forward the postbacks to this URL when the click ID is not tracked. This option is used when migrating from a different tracking platform.
Report KPI (Key Performance Indicator)
These options are related to the report KPI and are explained below:
Conversion Report KPIs: You can select the KPI that you want to show in the Advertiser Panel.
Report Grouping Params: You can select reports grouping parameters that you want to show in the advertiser panel.
Best Practices:
Keep redirect type as 302 unless required otherwise
Enable 2FA for security
Maintain updated whitelist IPs
Always configure fallback URLs to avoid traffic loss
Test settings before applying changes in live campaigns
Expand your knowledge:
We're thrilled to have put together a top-notch team of qualified experts who are available to handle any of your concerns and respond to any inquiries you may have. You can contact us at any time by sending an email to support@trackier.com or using the in-platform chat feature.





