Traffic Fallback Setting Print

The Network has the option to use traffic for better utilization on Trackier Panel, you can now set any fallback URL and if any conditions are not met then traffic on a particular offer will be redirected to Fallback URL.

TABLE OF CONTENTS

• How to set Fallback URL At Campaign Level
• How to set Fallback URL At Advertiser level
• How to set Fallback URL At Global levels

These are the condition when traffic is redirected to the Fallback URL.

• When campaign targeting/restriction fails, then traffic is redirected to the fallback URL.
• When advertiser targeting/restriction fails, then traffic is redirected to the fallback URL.
• When CAP is reached, then traffic is redirected to the fallback URL.

You can place any link as a fallback URL, on which you want traffic to be redirected. If you want to divert traffic on some campaigns, we suggest to add some internal publishers and create a tracking link and add that link as a fallback URL, this will help you to track conversion on the Trackier panel.

Go to Particular Campaign > Settings > Fallback Traffic. Here you can add campaign-level fallback URL. Also, You have the option to select a particular campaign as a fallback.

• When campaign targeting/restriction fails, then traffic is redirected to the fallback URL. When advertiser targeting/restriction fails, then traffic is redirected to the fallback URL. 
• You can change the settings for the same. If you wish that the conversions be approved even if the campaign is not active or has been paused due to CAP settings you can do the same by choosing the appropriate option.